Marketing | XO from USA

TRAVEL & TOURISM

Travel & tourism is one of the largest industries in the USA, with gift and souvenir sales topping $16 billion annually. No wonder tourism is an essential source of revenue for many cities and states across America.

However, this industry is fragmented. There is no "national brand strategy” that brands, markets and merchandises the USA, the 50 states and cities across America. There are no iconic logos linking these destinations, there is no memorable marketing campaign and finally, there is no cohesively branded merchandise.

In short, no one has created a comprehensive brand for the USA that includes cities and all 50 states across America. This lack of imagination is leaving billions of dollars on the table.

BY the NUMBERS

$1.5 trillion in revenue to the US economy in 2017

75 million international travelers visited the US in 2017 (according to Statista)

1.8 billion personal trips logged by US residents in 2017 (according to Statista)

2% increase in domestic leisure travel in 2017

2% increase in domestic business travel in 2017

80% of all travel in the USA is from US residents

$30 million in annual revenue for on “I ❤️ NY” products

$16 billion spent on gifts & souvenirs (according to Statista)

Second favorite activity for travelers, behind visiting relatives, is shopping (according to the US Travel Association)

INTRODUCING

X♡ from…a comprehensive brand for the USA, the 50 States and cities across America.

Send hugs & love to friends and family and let them know that you are thinking of them as you explore America.

The iconic X♡from logo is featured above the initials for the USA, State abbreviations or City names and represents an entirely new sentiment: sending lots of love...

Share the Love

Wish you were here...

Love is a State of Mind

XPL♡RE

MARKETING

MARKETING CHANNELS

1. Facebook

2. Instagram

3. Pinterest

4. Youtube

5. Twitter

6. Bloggers/Travel Writers

7. LinkedIn

8. Reddit/Shreddit

9. Periscope

10. Product Hunt

11. Uncrate

12. Thrillist

13. Snapchat

14. Podcasts

15. Affiliate Programs

16. Reciprocal Links

USA TRAVEL & TOURISM ORGANIZATIONS

1. Visit theUSA.com

2. TTMA (Travel Tourism Marketing Association in LA)

3. USTravel.org

4. USAtourism.com

FEATURED BRANDS

Luggage Brands

Travel Bags

Travel Shoes

Travel Books/Guides

Travel Jackets

TRAVEL COMPANIES

Lonely Planet

Thrillist

TripAdvisor

Expedia

Orbitz

Travelocity

Kayak

Air Gorilla

Hotwire

Priceline

CheapOair

One Travel

tourradar

TOP USA TRAVEL COMPANIES

1. Bindlestiff Tours

2. Trek America

3. Insight Vacations

4. Intrepid Travel

5. Trafalgar

6. Discovery Nomads

7. G Adventures

8. Contiki

9. MountainBased

10. Grand American Adventures

11. Topdeck

12. Southwest Adventure Tours

13. Cosmos

14. AmeriCan Cycling Tours

15. Exodus Travels

NEW TOP TOUR OPERATORS

MuseumHack

LostIn

TRAVEL MAGAZINES

Travel & Leisure

Outdoor

US News Travel

TRAVEL/TOURISM TV SHOWS

Wonderfalls

Discovery

National Geographic

Rick Steves

TRAVEL ARTICLES

Wall Street Journal

New York Times

Financial Times

Architectural Digest

TOP US TRAVEL DESTINATIONS

1. CA

2. FL

3. NV

4. TX

5. NY

6. CO

LA (Hollywood, Disneyland)

NY, NY (Empire State, Chrysler, One World Trade, Central Park, Fifth Avenue, Booklyn)

SAN FRAN (Golden Gate)

Las Vegas

Miami, Orlando, Florida Keys

Washington DC

Chicago

Denver

Seattle

Atlanta

Dallas (Austin, Houston)

Phoenix/Scottsdale

Hawaii

When People Come to Us, They Come to You.

Every day, travelers search the USA Tourism website for the perfect place to stay, eat or visit. Our new user-friendly tools and filters makes it even easier to explore by location, style, needs and wants. So when you list your property or product with us, you can showcase what makes you special.